Rolex: The Paradox of Oversubscription — Mastering the Art of Profit
4 min readSep 30, 2023
Imagine a world where profit allocation is just as the profit gods intended. In this utopian landscape, entities that push the boundaries, take monumental risks and strive for unyielding perfection reap the greatest rewards. Airlines, for instance, would be swimming in profits, given the intricate dance they perform daily to ensure safety, offer exceptional customer service, and drive innovation. Conversely, Rolex watches, having rested on their laurels for half a century with minimal innovation and lacking in customer service, would find…